Customer
Invitation Event

SAMYANG
A NEW CENTURY BEGINS

On October 1st, 2024, Samyang Group celebrated its 100th anniversary. Samyang invited
its customers and partners who supported Samyang for the past 100 years, extended its gratitude
for them, and unveiled its vision for the next 100 years.

Chairman Yoon Kim released Samyang Group’s pledge for the next centennial with New Purpose and CI.
Following Chairman Kim, William Kim, Chief Strategy Officer of Samyang Holdings unveiled Samyang Group
New Purpose and Vision which will serve a guiding light for Samyang’s future path, and promised
Samyang to be a proactive solution provider of the needs of tomorrow, beyond just meeting current needs

At the Customer Appreciation Event celebrating Samyang Group’s 100th anniversary,
conductor Moonjeong Kim and THE PIT Orchestra, actor Sohyun Kim and Junho Son gave a performance
to celebrate Samyang’s century-long journey with its sincerest gratitude to customers.
For the last session of the event, there was official dinner sharing congratulations and appreciation.
Distinguished customers and guests’ e truly honored the event,
making the 100th fall night of Samyang even more beautiful.

Samyang prepared special gifts for distinguished guests in appreciation for attending the event out of busy schedule.
Please find behind-the-scene clip introducing clear, luminescent white porcelain cup set
by artist Inhwa Lee and Deokho Kim.

Samyang extends its sincerest gratitude for and asks unwavering support from customers
who have been a trusted supporter for the past 100 years.

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Posted on March 28, 2023